“Tamara Gould is a dream to work with. I have personally fallen in love with several of the child-friendly logos she has created for our LA and San Francisco stations, and continue to marvel at her talent, her ability to create quickly, and her great heart, which infuses all her work. Whether it’s a branding assignment, or providing graphic design for brochures and signs, her work is peerless. Beyond that, she is flexible, unflappable, and scrupulous about deadlines. I am always looking for opportunities for us to collaborate again!”
Gail Eichenthal
Senior Director, Community Engagement
KUSC
“Tamara was a huge pleasure to work with in helping us establish our brand esthetic and voice in our Year in Review. She was an absolute pleasure to work with and completed a very detailed and complicated 20= page document with multiple changes within a week. We were so pleased with the result!”
Nicole Rawling
Chief Executive Officer
Material Innovation Initiative
"After struggling for months with another web designer, working with Tamara was a breath of fresh air. She incorporated the spirit of our brand into our new site beautifully and was a pleasure to work with. We have received many compliments on her great work, and have since asked her to create program specific branding for our organization."
Terri Moore
AWA+D Past President, Systems Co-Director
March 1, 2021
“As an Executive Director in an organization that has constant design needs, I have worked with enough graphic designers to know that Tamara is someone really special. She possesses a perfect blend of professionalism and creative talent that can be extremely difficult to find, and she is an absolute pleasure to work with. She is attentive, responsive, and does great work; I have been using her services for years and look forward to continuing to do so.”
Jenna Griffin, Executive Director
Friends of the Israel Defense Forces, Western Region, Los Angeles, CA
May 1, 2019
"Waking State Design provided exactly what we wanted for the Malibu Smart Program logo. Tamara was a pleasure to work with and very responsive."
Kim O'Cain
O'Cain Consulting, Inc.
May 9, 2019
“I hired Waking State Design to create my company logo and the result — a library of logos in various colors, formats, etc — far exceeded my expectations. Tamara researched and analyzed my business and effectively translated core concepts into a visual marketing language. The logo creation was an interactive process yielding branding that I’m proud of and that boldly sets forth my company vision. The job was completed under a tight deadline and Tamara responded quickly by email and phone throughout the process. Since this time Waking State Design has been the exclusive marketing firm for Eastside Multifamily’s corporate communications.”
James “Jamie” Adner
Principal, Eastside Multifamily @ KW Commercial
West Hollywood, CA
April 26, 2019
“Waking State Design was beyond a pleasure to work with! Tamara was attentive and responsive, and she helped me conceptualize the exact logo I wanted in order to effectively communicate my mission statement. The design of my logo and letter head have helped me establish a professional look for my business, and I feel proud every time I see them. Thank you Tamara!”
Ariel Cohen, MA
Licensed Marriage & Family Therapist
Woodland Hills, CA
April 25, 2019
“Tamara is a creative and talented graphic artist. I'm thrilled withthe work she did for my business identity. It's elegant andtimeless as well as eye catching, especially when people drivepast my job site signs. She's patient and allows client input tosatisfy her client's expectations.”
Nevert Guirgis, Owner
NRG Architecture & Design
May 19, 2016
“Tamara is a wonderful designer and terrific collaborative partner. She is creative, organized, has excellent communication skills and is always a true pleasure to work with. During the last three years, we have worked together on several important projects for THINK Together, including: update of overall corporate identity/design package and development of corporate style guide, 3 comprehensive annual reports and various major event/fundraising collateral/graphics packages. Her work always considers an aesthetic and impact that enhances and brings precision to message. When working with Tamara, I'm always confident the product will be first-rate, the process smooth and the final product delivered on-time [if not earlier!] and within budget.”
Larry Tenney
(former) Strategic Communications | Reputation Management |Engagement | Change Management, Diversity Inclusion
June 11, 2011
“I can not recommend Tamara more highly -- she is fabulous graphic designer and project manager -- have worked with her on numerous public relations projects, conferences and for clients from several different disciplines -- everyone loves her work -- it is creative, on time, on budget and the attention to detail is amazing! Highest recommendation!!”
Cathie Bennett Warner
Senior Advisor, Communications and Government Relations at Pathogen Dx
June 1, 2011